Apple Stands Firm on DEI Amid Conservative Pushback

In a bold move on January 13, 2025, Apple’s board urged shareholders to vote against the National Center for Public Policy Research's proposal to nix the company's DEI programs. Citing robust compliance measures, Apple’s CEO Tim Cook dismissed fears of legal and financial risks. This stance contrasts with giants like Meta and Amazon, which have scaled back DEI amid a post-2023 Supreme Court landscape and Republican pressures from 13 state AGs. As the DEI battleground heats up towards the next election, Apple stays committed to fostering inclusivity with a wink and unwavering resolve.