OpenAI Launches Free ChatGPT Search, Challenges Google

OpenAI has rolled out its ChatGPT Search feature to all users this week, aiming to rival Google amid concerns over declining search quality. The updated tool offers faster, more accurate results with embedded content and a new voice search option. Partnering with Reuters, OpenAI boosts content reliability, though experts caution about occasional inaccuracies. With plans for personalized search coming in early 2025, ChatGPT is stirring the search engine scene with a blend of innovation and prudent optimism.